This weekend in Atlanta, the NFL is center stage with the Patriots and Rams squaring off for the Super Bowl. Nike is in town to celebrate with its SNKRS pop-up shop. The space houses a unique Super Bowl themed customization studio that will be open from the 31st of January to the 2nd of March

SNKRS
711 10th Street Northwest
Atlanta, GA 30318

More local opportunities for customization and events are found in in Nike’s Super Bowl Content Studio (open from January 31-February 2 at 760 10th Street NW), which is stocked with limited-edition jerseys, hoodies, T-shirts and an accessory bar that offers a design palette inspired by local Atlanta artists, including FRKO. The space offers the opportunity to book a photography session with photographer, videographer and Atlanta native Cam Kirk to sharpen professional-style portraits and landscapes skills. There’s also a turf-covered training space ripe for working out.

nike.com

The pop-up shop goes beyond the big game and will be open until the end of March.

Like the app, the pop-up, located at 711 10th Street NW in Atlanta, will release a rotating selection of limited-edition styles from January 26 through the end of March. But unlike the app, the selection is specific to Atlanta’s vibe, like styles from The Ten collection and popular Air Force 1 drops. The space also houses an Unlock Box, a futuristic vending machine with accessories and pin-sets, and hoodies and tees are also available at the pop-up.

nike.com
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